Digital Marketing
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Simply defined, digital marketing is considered to be any advertising activity that is conducted online. By using the internet, you are engaging in a process that enables the visibility of your company or institution. The most commonly used tools in digital marketing are email, blogging, mobile applications, videos, banner ads, search engines and social media. Through these mediums, the opportunities for you to reach out to and inform thousands or millions of people about what you wish to communicate are endless.